Using Targeted Email to Reach Your Specific Audience

Email marketing is one of the most efficient and cost-effective mediums for advertising today. It can also yield a massive ROI of up to $42 for every $1 spent (an ROI of 4,200%). 

One of the reasons for email marketing's smashing success is its...

How to Build a Top-Notch Email Marketing Campaign

Many marketers today tend to dismiss email as a viable channel to deliver their message to potential customers. They may think it's not as successful anymore because people don't use it as often as other platforms like social media. However, the...